Cheap Jeans in Melbourne

Don’t say I never give you anything…

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Safe For Work Porn

Disclaimer : this post comes with a warning.  Some of you may be completely offended by this post, so don’t say I didn’t warn you.  If you’re not in to ordinary porn, then you may also be disgusted at Safe For Work Porn.

It’s not often that I laugh out loud at the virals that I get sent, whether they are by facebook, email or otherwise.  Most viral marketing these days is all Big Ads and crack-a-half-smile jokes.

But THIS had me in tears of laughter.  To some, it’s shocking – yes… but denim is denim, so I guess Diesel have gotta do something to get your attention.

Today is World No Tobacco Day

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S is for Sobbing Sook

I know this was originally supposed to be A through to Z, but I’m struggling with D a bit and then has inspiration for S.  So, you’ll just have to deal with this random jump ahead!

A is for Adam
B is for Bitch

C is for Chocolate

S is for Sobbing Sook

When I was a little girl, my mum used to call me “Hard As Nails”. She called me this because it was immensely difficult to move me. Not physically of course (I was always a thin girl!), but emotionally. I never cried in Lassie. I watched ET six times and never cried. Christmas, my mum would blubber for no apparent reason, and I would watch on bemused with no idea where my mother might have left her mind.

But, then I had a child. I have absolutely no idea how pregnancy hormones rewire your brain synapses, but they do. They must. Because why would Miss Hard As Nails suddenly become Miss Cry At The Drop Of A Hat?

While I was pregnant, I expected a lot of unexplained emotions. So I could rationalise the spontaneous crying every time the Kleenex ad with the duckling came on the TV. And for a while there, after my son was born, I thought it was completely normal to cry at the Huggies advertising much like this “Hugs” ad.

But I fear, it is getting out of control. I sob every single time I watch Jerry McGuire. I go to water during the Workcover and TAC advertising on TV (see below).

TAC’s Pictures of You:

Workcover’s Homecoming:

And most recently, only 20 minutes in to the movie, The Bucket List – tears were streaming down my face.

By the end of that film, not that you would know it from the trailer, I was sobbing so much that I was suppressing the little sharp intakes of breath that are a dead giveaway in a quiet cinema that you have lost complete control of your emotions.

Am I the only one that suffers from this affliction? Am I the only sad-sack, sooky-lala, silly-sobbing sociopath?

Coke’s Summer of Plagerism

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If Coca Cola’sSummer Huggin” ambient slash experiential campaign (captured here at the St Kilda Festival today) doesn’t look vaguely familiar to you, then perhaps you missed the Free Hugs phenomenon via youtube last year (over 24 million views!).

For Coke to take this heart-warming, spontaneous, altruistic concept and leverage it for their own commercial gain makes me sick.  Is this supposed to make me believe that Coke cares about me?  That Coke is my ‘friend’?  That if I feel like I need a hug I should go buy a Coke?

This is misguided experiential marketing… without heart, without ingenuity, without purpose. 

Kurt Cobain’s Cigarette Butt

Grey Melbourne wants you to know that cigarette butts are made from harmful plastic acetates and are full of toxic chemicals that last forever… so they’ve set up a fake ebay auction for Kurt Cobain’s cigarette butt.  This is the oldest viral marketing trick in the book these days, but it doesn’t appear to have paid off… only 505 visits.

Abolish Australia Day?

Sam Kekovich has gone way too far this time…. or has he?

He’s proposing we abolish Australia Day in favour of Australia Week : “Instead of one public holiday, we need seven. Instead of one lamb barbie, we need 21 lamb meal opportunities – not including snacks.”

“Stack the fridge full of lamb, take the week off, and celebrate with me. Any boss that won’t let you is a bum. Just chuck a week of sickies instead — what could be more Australian than that?”

We love you Sam.